Sunday, May 15, 2011

Desiging for Human Nature

We are highly refined adaptation nodes operating in an intricate web of social interactions. Our bodies, muscles and mind, adapt to sustained effort by developing new abilities that promote higher levels of performance in those individuals who dedicate the requisite energy and resources. We continuously adapt to our social environment by effortlessly participating in an intricate exchange of signs signaling our mood, intent, and interest. The technological infrastructure that has been put in place over our history allows ideas to travel effortlessly to all points of the globe. Those ideas form the raw material for new ideas that push back boundaries and broaden how we understand our world. Our cognitive wiring is designed to take advantage of our social nature to maximize how we build on and expand the ideas that we encounter in our struggles with whatever problem piques our interest.

Human Nature is messy and fractal. It defies simple categorization. It craves space to expand and explore. Does our McDonaldized culture reflect those human needs? Research of any type is an exquisitely human activity. Left unencumbered by corporate or political dictates, a group of people can solve any problem. Industrial R&D labs do not reflect the inherent human needs of the research process. One or two brave companies could revolutionize an industry if they were brave enough to design their labs around the scientists instead of designing their research program to satisfy a corporate board. If there are any companies already working this way, I need to find them ASAP.

(Significant number of links to be added soon...)

No comments:

Post a Comment